German luxury car maker Mercedes-Benz record sales of 3622 units in the last quarter of 2015-16, a growth of 1.6 percent over 3566 units sold in the year-ago period.Roland Folger, Managing Director & CEO, Mercedes-Benz India, said, “It is a significant achievement for us, as we have maintained our growth momentum in Q1 2016,despite facing multiple market challenges. We have been able to compensate the negative sales impact in the Delhi and NCR market, with a strong double-digit growth achieved in most other markets across the country. This underlines the fact that luxury car buyers increasingly prefer Mercedes-Benz.”
The growth is noteworthy because the Supreme Court had banned registration of diesel vehicle with engines of 2000 cc and above in the national capital region in December last year. All of Mercedes Benz’s diesel vehicles are strapped with over 2-litre engines.
In the first quarter of 2016, the E-Class was the highest selling car model. The E-Class’ popularity was closely followed by the C-Class which remained a significant volume contributor in Q1 2016. Apart from the sedans, the SUV portfolio comprising the GLA, GLE, and the GL also grew in Q1 2016. The New Generation Cars remained a steady contributor to volumes in the quarter as well.
Mercedes-Benz India has become the only luxury car company in India to clock over 13,000 units in domestic sales. #BestKeepWinning
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